Product Details
+8bit vibes, bubblegum pop hooks and retro-futuristic unicycle dancers!
It's Sugar Rush, the brand new single from Japanese sentient mannequins .
Sugar Rush refers to becoming stuck in the perilously sweet molasses of love, losing all grip on reason and rationality – it's a love song, but a dark and dangerous one, with a bright 8bit electronic hook that is offset by FEMM's cold and digitalised vocals, resulting in an addictive bittersweet tone.
The video's directed by , a member of U-min and who has collaborated as a dancer and choreographer with world-famous artists such as will.i.am, Missy Elliott and Marquese "Nonstop" Scott. It adopts a luscious film noir visual style that evokes the darkness of love and features a mesmerising performance by the world-class unicycle dance troupe MIRACLE, of the Kawasaki Watarida Unicycle Club. Dressed in sweeping ankle-length skirts and fishbowl helmets fitted with stardust fairy lights, these graceful droid-like "Sugarbots" are what the video’s director refers to as a "human special effect".